How Would It Feel If You Could:

✓ Have Your Facility's 2023-2024 Birthday Calendar BOOKED Out

✓ Attract ONLY Your Ideal Clients Who Appreciate Your Services and Who You LOVE Working With

✓ Set Up High-Converting Ads ONCE That Will Send A Constant Flow Of New Leads Into Your Business With Just A Few Dollars Per Day


...While Spending LESS Time And Money On Advertising Using  The Same Old Ways That Bring NO RESULTS?


Hi, I'm Michele, and here's what I'd like to share with you...


Never Stress About Where Your Next Birthday Booking Will Come From Again.

Would you like to:

Book Out Your Birthday Calendar for 2023-2024?
Spend Less Time And Money Marketing?
And FINALLY See Results With Strategic Facebook Ads (Not Random Boosted Posts)?

If you answered YES, then I'm really glad you're here. You see I've dedicated my entire business to helping facilities just like yours increase bookings with more EASY and JOY than you ever thought possible.

But how can you achieve actual BOOKINGS from Facebook and Instagram Ads, when nothing's worked for you in the past?

It's actually a lot easier than you think - simply by following the right strategy and step by step by guidance you'll get every step of the way, you'll see results! This Facebook and Instagram Ad Workshop is unlike anything you've tried before.

Industry-Specific Strategies

After over 5 years of owning my own indoor playground prior to selling, I figured out *exactly* what works and what doesn't to book parties with ads

Time-Saving Templates 

This isn't just about learning- it's about implementing. Get acess to my best-performing ad copy and graphics to fast-track your RESULTS and ROI

Transformational Support

Get the limited-time option to choose to have me work alongside you helping to implement everything you learn in the program- because Ads Manager is CONFUSING, y'all!

Quick Results and Measurable ROI

With the training, templates, and support- you will complete the program with complete clarity and confidence in your ad strategy

Tools To Empower Your Team

Easily grant your team access to the training and templates so they can execute your vision and take the heavy-lifting OFF your plate!

Have Complete Clarity Moving Forward

When you complete the program you will be left with a rock-solid strategy to maintain results with confidence

"Absolutely Worth It And Such a Blessing To My Business"

Tal Thompson, Owner Of Art Factory Cafe & Party Place in Virginia

Want to know why you likely have NOT seen new party bookings from Facebook or IG ads?

Most owners see little results from ads because:

➔ They're likely choosing the wrong objective, placements, etc for their ads

➔ They're throwing money away with the "boost post" option because they get lost inside of Ads Manager

➔ Writing copy that CONVERTS isn't something we're just born with- it's a learned art and science

➔ They give up on their ads too soon instead of tweaking and optimizing based on results

➔ Ads Manager is HARD. Until you know every term and are informed about every choice you make when launching a campaign- most people simply get overwhelmed


This program gets party facility owners amazing results because:

➔ I ensure you are always  choosing all the best objective, targeting, placement, etc. options for your specific ad

➔ I explain WHY boosting posts isn't ideal and walk you through the RIGHT  way that will save you $

➔ I give you all the training, tools, and templates you need to turn your clicks into customers with your ad copy

➔ I teach exactly how to analyze an ad and make small yet mighty optimizations for even better results 

➔ I demystify the entire Ads Manager platform so you can navigate every piece with complete confidence and ease

There Are 3 Common Things I Hear From Business Owners Like You That Hold Them Back From Becoming BOOKED Out With Ads

"I've Already Tried Ads... They Didn't Work"

As a Facebook Ad expert who has spent over $1 Million dollars on ads across all my client accounts since 2016, I know exactly how to set ads up for maximum results and booking in this industry specifically. Most owners will boost posts or breeze through ads manager without a clear strategy and expect results- I'll show you what to do instead.

"Ads Are Too Expensive. I'm On A Tight Budget."

In this program, I will share my exact ad strategies that directly launched my birthday party bookings from 2 per week to 8+ per week-- spending on average just $5 per day. You do NOT need a large budget to see serious results with this program.

"I Already Post On Facebook and Instagram Multiple Times Per Day. I Don't Need Ads."

Social media algorithms are always changing and it's harder than ever to reach even your current followers-- let alone get NEW eyes on your content. And if you value your time (which you SHOULD!) posting daily can actually be MORE costly to you than spending a few dollars per day on ads that run in the background of your business with minimal maintenance needed.

Imagine what it will feel like as:

  • Bookings start to flow in consistently from ads that are running in the background of your business
  • You have more time to relax or focus on other areas of your business- since your ads need very little maintenance 
  • You begin to look forward to weekends, sleeping soundly knowing your birthday calendar is packed, meaning your bank account will be too!
  • Your ads attract ONLY your most IDEAL customers that appreciate your services, are happy to pay full price, and who you LOVE working with
  • You're confident you can stay booked-out even during your slow season, bringing you more consistent income year-round

What would it be worth to you, to feel like you can operate your business from a place of JOY and passion, instead of panic and desperation?

Here's what it's meant to others...

Krystyne, Owner of Sweet Peas Play Cafe in Indiana

I Am Head and Shoulders Above Other Similar Businesses In My Area. This training helped me immensely

Tiffany, Owner of My Play Cafe in Missouri

I loved this course, Michele! It gave me me a long to-do list but so much to be excited about! We just had our best month ever.

Thuy Peterson, Owner of House of Playful Soul in New York

SOO worth it, now more than ever. I would have been lost without the support from this course and  group.

Michelle Waters, Owner of The Tree House in New York

If you're an owner and NOT in Michele's Facebook Ads course, you're missing out!

By The Time You Complete The Book More Birthdays Program You'll Be:

  • Already running your first ad, ready to see more birthday bookings begin to roll in with ease
  • Equipped with ad copy and images ready to test and optimize inside of Ads Manager
  • Ready to hit the ground running with a specific ad plan for all of 2023-2024
  • Empowered with all the tools and templates you need to DELEGATE ads to your trusted team!
YES! I Want To Book More Birthdays!

Let's take a look at what you get in this self-paced program (YES- you get instant access to the entire course)--

Module 1: Set Up For Success

Get ALL the tech stuff out of the way right upfront. Set up your business manager and ads manager, learn what a pixel is and install it, and much more!

Module 2 : Know Your Numbers

BEFORE you set up your first ad, we dive into how to interpret your results so you can set realistic goals and budgets for your ads. You will also be able to steal my best ad-reporting shortcuts and learn how to interpret the MOST important data and make changes based on results.

Module 3: Understand Your Objective

Choosing the correct objective inside of Ads Manager (conversions, traffic, engagement, etc) is the first (very important!) decision you make inside of ads manager. Learn exactly what each objective means and which you should choose for YOUR specific goals.

Module 4: Determine Your Targeting

Targeting your ad is SO much more than just choosing "parents within 20 miles" of your business. In fact, this is where most Facebook and Instagram ads go awry. Learn how to develop better as targeting by using custom audiences to their full potential, creating IG story-specific ads, retargeting your customers and web visitors, and more!

 Module 5: Craft Effective Copy

Learn exactly how to write copy that CONVERTS clicks into paying customers. In this module we will dig into the exact clients YOU want to attract, and exactly how to convey the value of your services in a way that speaks  to their soul and makes booking with you a NO-brainer!

Module 6 : Nail Your Ad Creative 

Learn what's working RIGHT NOW (this is a brand new course with only the most up-to-date strategies) when it comes to getting potential customers to "stop their scroll" and notice YOUR ads in a sea of social media noise.

Module 7: Nurture and Convert Your Leads

It's not sustainable to expect that ALL your bookings will come directly from ads. Learn how to capture the contact info of those who do NOT book right away- and create an automated email sequence to turn browsers into buyers. 

Module 8: Moving Forward

In this module you will take everything you have learned up to this point and put together your rock-solid strategy for all of 2022-2023 and beyond. Even when Ads Manager makes changes or new Apple iOS updates come up, you will be READY to adapt and thrive!


* PLUS *

I'm going to throw in some BONUSES to ensure you see results QUICKLY

Google Ads Bonus Training

It's not ALL about Facebook and IG. Learn how to target people in YOUR area who are already searching in Google for party options in YOUR specific area! Google ads can be a GOLD mine that most local businesses ignore! Google ads are more "set it and forget it" than FB ads, so don't sleep on this powerful tool that can run in the background of your business! (Release Date April 11)


My Facebook Ad Creative & Copy Templates

Download my best-performing Canva ad graphic templates (that can be edited using the FREE version of Canva) and my proven ad copy scripts that you can tweak and make your own! You will also get my birthday party lead-magnet template in Canva to grow your email list AND the email sequence I used successfully to get MORE bookings year-round (Release Date March 28)

So what's included in
Book More Birthdays With Facebook Ads?

With this program you'll get:

1. My Full Book More Birthdays With Facebook Ads Program (Value $297)

2. My Bonus Google Ads Training Lesson (Value $97)

3. My Facebook Ad Graphic Templates (Value $197)

4. My Facebook Ad Copy Scripts (Value $197)

Total Value = OVER ($780)  



Pay-In Full: BEST VALUE- SAVE $78!


One Time Payment




Per Month For 3 Months


I've Still Got Questions...

No problem - check out the most frequently asked ones below...

Are you ready to become fully booked for 2023 & 2024?

This program will give you everything you need to generate MORE high-quality birthday leads on EVERGREEN-- meaning you set them up ONCE and then-- all you need to do is maintain them over time! And YES- you CAN spend as little as a few dollars a day on these ads. If you want to spend LESS time constantly posting and selling- THIS is the program for you.

I'll see you on the inside!

👉 Yes! I'm Ready 👈

Are you ready to become fully booked for 2023-2024?

This program will give you everything you need to generate MORE high-quality birthday leads on EVERGREEN-- meaning you set them up ONCE and then-- all you need to do is maintain them over time! And YES- you CAN spend as little as a few dollars a day on these ads. If you want to spend LESS time constantly posting and selling- THIS is the program for you.

I'll see you on the inside!

👉 Yes! I'm Ready