All Episodes
Episodes
023: 5 Good Reasons to NEVER Open a Brick-and-Mortar Business
You can call this my “tough love” episode for all of my brick-and-mortar hopefuls -- but try to think of this episode as a fun, lighthearted look into the more nitty gritty side of what YOU can expect once you put pen...
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022: 4 Underused Ways to Utilize Online Courses and E-Learning to Scale Your Business
It’s 2020 and online courses and e-learning are hotter than ever. If you haven’t integrated e-learning into your service-based business yet, you ARE missing out and you WILL fall behind this year and in future...
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021: 4 Beliefs and Habits I am Leaving in 2019 (HELLO 2020!)
As I look back on this year (2019), SO much of it was amazing.
I enrolled hundreds of people into Play Cafe Academy (and thousands more into my other programs!) and I was able to connect with some truly amazing...
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020: The Year of SCALE (2020)- Part 3 of 3
This is part 3, the final part of a 3-part series of episodes, beginning back at episode 18. As a quick recap, in the last 2 episodes, I walked through choosing a yearly word of intention in both 2018 and 2019 and how...
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019: The Year of STEADY (2019)- Part 2 of 3
In episode 18 I shared why I started setting a yearly word of intention back in 2017 and I walked you through that first year and which steps I took to make a significant change in the way I lived my life and ran my...
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018: The Year of NO (2018)- Part 1 of 3
As the year wraps up, planning for the coming year is at the top of my mind. While I am nowhere near yet done with 2019 and the impact I want to make before January, I am allocating time for reflection and...
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017: 9 Tips to Prepare for your First (or NEXT) Guest Speaking Gig
A few weeks back I was lucky enough to speak at a conference here in Rochester New York called Upstate Social Sessions. And even better, I got to teach a workshop on one of my FAVORITE topics ever-- Facebook Ad...
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016: The 4 Big Differences Between my Free and Paid Content
As a content creator, one of the most COMMON objections I get from prospective customers is, “well, you put SO much content out there for free, so why would I ever purchase one of your paid digital products or...
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015: Behind-the-Scenes of Building a 7-Figure Online Course Business with Courtney Foster-Donahue
In today’s episode, I’m chatting with 7-figure business owner Courtney Foster-Donahue! Courtney did not know this before the episode but her Facebook Framework course was actually the FIRST online course I ever...
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014: 6 Changes I'm (Already) Making to my Membership Site After Launching
It’s been about a month and a half since I switched my pay-in full course, Play Cafe Academy, over to a membership model. While it’s way too soon to see if a membership model is going to work or not, I am in the...
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013: 13 Marketing Lessons Anyone Can Learn From Taylor Swift
Whether you love her or not-- you HAVE to respect the marketing machine that Taylor Swift has created and the fanbase she has developed as a result. In honor of our 13th episode (and in honor of Taylor Swift’s album...
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012: Making the BIG Shift From a Course Model to a Membership Model
This episode is about WHY I switched one of my programs from a course model to a membership model. If you’re not sure what that means or why it matters-- don’t worry, I’ll explain. This is going to be a 2 parter...
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