Business, Marketing, and Life Advice for Play-Based Business Owners

Running an indoor playground or play café isn’t for the faint of heart. You’re managing a brick-and-mortar business in a rapidly evolving industry—while also showing up as a parent, partner, friend, and community leader. It’s a lot. So when I use the term “lazy” in reference to play café owners like myself, know that it’s entirely tongue-in-cheek. None of us would have made it through the business plan stage—let alone opening day—if we were truly lazy.

Instead, we’re relentlessly prioriti...

As some of you know I recently invested in Stu McLaren’s Tribe program and I love it, I highly recommend it, and I am going to share some high-level takeaways from the program after it wraps up in a few weeks, so look out for that!

It was expensive, and it was a risk to invest a few thousand dollars in something that frankly I wasn’t sure if I needed. After all, I hit six figures in digital products alone last year, I have 2 membership sites that I love, and I feel like I’m doing OK.

And las...