Business, Marketing, and Life Advice for Play-Based Business Owners

If you’re considering indoor playground or play cafe ownership, then let me be the first to congratulate you! You are likely daydreaming of this process because you are hoping to:

1. Spend more time with your family

2. Supplement your income, and

3. Create a positive and lasting impact in your community

Four years ago, I was in your exact spot. I was at my desk job with my newborn baby at home, feverishly researching the play-cafe business model during my lunch hours, consuming as much...

Once you’ve signed your lease on your indoor playground or play cafe space, it’s time to design the interior of your business! I recommend hiring a skilled local architect that specializes in entertainment or retail space. Someone who specializes in office space, for example, won’t be able to help you design a check-in process that will boost your sales and streamline your customer’s experience.

Even if you hire an architect, they will only be able to get you so far...

CHOO CHOO BENJAMIN IS 2!

I remember being so excited to plan this party for Benjamin because it was the first year he was really INTO something- TRAINS!

The party was smaller than his first, with mostly our extended family in attendance along with a few friends who came to play.

The atmosphere was wonderful- the children entered right into the play area and the adults got to mingle, drink coffee, eat, and RELAX!

This birthday party was in the afternoon, so we went with subs, pizza, veggies,...